这座建筑位于小镇派恩斯的中心小镇位于纽约州的火烧岛。
This is the center of a town called the Pines in Fire Island in New York State.
这是一个度假社区。
It's a vacation community.
我们提出了一个创新大胆的设计建议,和这个社区出现过的任何形式的建筑都不同,我们担心会吓到客户,吓到社区的人们,于是我们制作了一系列逼真的视觉图片,把它们放到Facebook和Instagram上,让人们去分享、评论、点赞,或是厌恶它。
We proposed a building that was audacious, that was different than any of the forms that the community was used to, and we were scared and our client was scared and the community was scared, so we created a series of photorealistic renderings that we put onto Facebook and we put onto Instagram, and we let people start to do what they do: share it, comment, like it, hate it.
这意味着在建筑完工前两年,它已经是这个社区的一部分了,所以当完工的作品和视觉图看起来一模一样的时候,就不会带来惊讶之感。
But that meant that two years before the building was complete, it was already a part of the community, so that when the renderings looked exactly like the finished product, there were no surprises.
这座建筑已经是社区的一个部分,第一个夏天,人们来到这里,在社交媒体上分享照片,这个只想成为建筑物的建筑变成了媒体,因为这,这不仅仅是建筑的照片。
This building was already a part of this community, and then that first summer, when people started arriving and sharing the building on social media, the building ceased to be just an edifice and it became media, because these, these are not just pictures of a building, they're your pictures of a building.
它们是你拍摄的建筑相片。
And as you use them to tell your story, they become part of your personal narrative, and what you're doing is you're short-circuiting all of our collective memory, and you're making these charged symbols for us to understand.
你通过这样的照片来讲述故事,建筑成为了你个人叙事的一个部分,你在做的事情,就是短暂回顾我们共同的记忆,你在创造这些让我们理解的符号,这意味着我们不再需要希腊来告诉我们建筑的意义。
That means we don't need the Greeks anymore to tell us what to think about architecture.
我们可以分享自己有关建筑的想法,因为数字媒体不仅改变了人与人间的关系,它改变了我们和建筑的关系。
We can tell each other what we think about architecture, because digital media hasn't just changed the relationship between all of us, it's changed the relationship between us and buildings.
想象那些在Livingston的图书馆员。
Think for a second about those librarians back in Livingston.
如果今天我们要新建图书馆,他们得知消息后会做的第一件事就是上网去搜索“新图书馆”。
If that building was going to be built today, the first thing they would do is go online and search "new libraries."
他们会被建筑范例信息轰炸,实验性的、创新型的、尝试打破常规的图书馆建筑样例。
They would be bombarded by examples of experimentation, of innovation, of pushing at the envelope of what a library can be.
这些都是有力的信息冲击。
That's ammunition.
那是人们可以带着的信息冲击,给Livingston的市长、群众,然后说,现代图书馆没有既定的模式。
That's ammunition that they can take with them to the mayor of Livingston, to the people of Livingston, and say, there's no one answer to what a library is today.
让我们成为它的一部分。
Let's be a part of this.
丰富的实验过程给予他们实验的自主性。
This abundance of experimentation gives them the freedom to run their own experiment.
当今一切都不同了。
Everything is different now.
建筑师不再是神奇的生物,滥用夸张的术语和繁琐的绘图,你们也不再是倒霉的公众,客户不再接受那些他们没见过的东西。
Architects are no longer these mysterious creatures that use big words and complicated drawings, and you aren't the hapless public, the consumer that won't accept anything that they haven't seen anymore.
建筑师能与你沟通,你不再为建筑感到不适。
Architects can hear you, and you're not intimidated by architecture.
这意味着钟摆来回摆动,不同的风格、不同的艺术运动,已无关紧要。
That means that that pendulum swinging back and forth from style to style, from movement to movement, is irrelevant.
我们可以向前寻找有效解决社会急迫问题的方法。
We can actually move forward and find relevant solutions to the problems that our society faces.
这是建筑史的终点,它意味着,未来的建筑会与当今的建筑有很大差别。
This is the end of architectural history, and it means that the buildings of tomorrow are going to look a lot different than the buildings of today.
这意味着,塞维利亚古老城市的某块公共空地可以是独特的以现代城市功能打造的区块。
It means that a public space in the ancient city of Seville can be unique and tailored to the way that a modern city works.
这意味建在布鲁克林的体育场可以是一个属于布鲁克林风格的体育场,而不是我们脑中体育场该有的模仿红砖历史建筑的模样。
It means that a stadium in Brooklyn can be a stadium in Brooklyn, not some red-brick historical pastiche of what we think a stadium ought to be.
这意味着机器人可以去建造房屋,因为我们已经能够接受机器建造的房屋。
It means that robots are going to build our buildings, because we're finally ready for the forms that they're going to produce.